About the Campaign

Throughout booms and busts, good times and bad, freight rail works to build a healthy American economy. Our freight rail companies connect businesses across North America with their suppliers, customers and global markets on the safest, most efficient, most productive rail system in the world. Freight railroads sustain thousands of highly skilled, well-paid American jobs, while generating billions in annual economic activity for the nation. And because every single U.S. freight rail job supports 4.5 additional jobs, when we thrive, America prospers.

Constantly innovating and investing, U.S. freight railroads are global leaders in transportation safety, reliability, efficiency and productivity. Moving 43% of intercity freight and one third of all exports—from vegetables to steel, coal to wheat and plastics to wind turbines—U.S. freight rail boosts America's economic health, keeping the things we buy affordable. And due to innovative rail technologies and productivity gains, railroads now carry more freight faster, safer and over longer distances while using less fuel than ever before. It's why U.S. freight rail rates are the world's lowest. It's how we stay competitive.

That's how Freight Rail Works. Whether a business is big or small—corporate or mom-and-pop—freight rail delivers. The Freight Rail Works campaign gives voice to real people telling true stories about how maintaining a healthy freight rail network is critical to their businesses' growth and success. Fortunately, today's balanced regulatory framework allows us to do what we do best—maintain low shipping rates and improve service, reliability and safety while powering America's economy. Today's balanced regulations also allow railroads to invest in their network—injecting $20 billion of private capital into infrastructure and equipment annually to ensure that our world-class railroads stay that way. With effective public policy, freight rail can help keep our economy on track and business moving forward—because the future of America rides on rail.

Television ads

Print ads

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Radio ads

Whirlpool (1:00) (MP3)
Innovative Technologies (1:00) (MP3)
Freight Rail and Caterpillar (1:00) (MP3)